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Optimisation & Engagement Manager

Central London   •  Negotiable  •  Contract/Temporary, Full time

Optimisation & Engagement Manager

Pay Rate: 242 a day

1 day a week in the office


3 Month contract

The role requires a passion for results, a commitment to action-oriented analysis, an attitude that anything is possible, and a relentless focus on the customer. The right candidate will thrive in a highly entrepreneurial, fast-changing, and collaborative environment where people are driven, enthusiastic and collaborative.

As an Optimisation & Engagement Manager, you will:

  • Invent and deliver new revenue and engagement driving programs and evolve existing strategies
  • Optimise existing slate of revenue and listening programs with a heightened focus on scale, automation, and measureable incremental impact
  • Shape and lead the overall planning and strategy of each program, focused specifically on increasing engagement
  • Explore which member audiences need to be served alternative comms in order to address segment-specific needs and drive incremental engagementOptimise key customer touchpoints across surfaces to increase customer engagement
  • Partner with the Analytics team and varied toolsets to monitor and analyse core business KPIs and make recommendations for content discovery and revenue opportunities
  • Own analysis of and reporting on programs and their impact on business KPI

Preferred Qualifications

  • Previous experience within digital merchandising manager / digital customer engagement and optimisation role
  • Experience with email targeting, website builds
  • Strong organisational skills with proven ability to handle multiple projects and deliver results
  • Excellent verbal and written communication skills
  • Experience using Adobe Catalyst

If you are interested please apply or send your CV to luke.sandilands@cpl.com

  • Agency: Cpl Life Sciences
  • Reference: JO-2206-494589
  • Posted: 10th June 2022
  • Expires: 8th July 2022

Cpl Life Sciences

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